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Cara Delevingne & Tag Heuer

TAG Heuer chooses Cara Delevingne as its new feminine ambassador. She has a massive social media presence, is up for everything, and relishes freedom. By just being herself, she doesn’t just give us another pretty picture, but a whole, extraordinary package. She is a true path-breaker, who, like TAG Heuer, pushes past conventions and limits with creativity and passion, and never cracks under pressure. She perfectly embodies the core values of the Swiss brand.