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“I love Kate Moss dearly. She embodies the spirit of London.” MARC JACOBS

Marc Jacobs on his London: The designer loves retail therapy at John Lewis and goes partying at the Playboy Club Home is…
JACOBS: New York City.
How long do you take to get ready in the morning?
JACOBS: It’s usually about an hour. Typically I’m awake by 7 am. Then I walk Neville, my bull terrier, shower, shave and eat breakfast.
What is your approach to grooming?
JACOBS: I love a ritual. I couldn’t live without our Under(cover) Coconut Primer and Lip Lock lip balm.
Where do you stay in London?
JACOBS: Claridges. What’s not to love?
What’s the first thing you do when you arrive in London?
JACOBS: I like to settle into my hotel room before making any commitments. I’m always curious about new exhibitions. Olafur Eliasson’s The Weather Project, which was on at Tate Modern a while back, is one that has stuck with me.
What are your favourite London discoveries?
JACOBS: New art exhibits. Sadie Coles always introduces me to the most amazing pieces.
Who’s your hero?
JACOBS: I wouldn’t say there’s one specific hero figure.
Who is your British icon, and why?
JACOBS: I love Kate Moss dearly. She embodies the spirit of London. She is a woman of incomparable style:  bold, sharp, dynamic and fearless.

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Where would you recommend for a first date?
JACOBS: Your guess is as good as mine!
Where do you go to let your hair down?
JACOBS: My London friends and I threw a party for Kate Moss at the Playboy Club a few years back; that was a great night.
What would you do as Mayor for the day?
JACOBS: I’m not sure I’d like that job!
If you had to be locked in a building in London overnight, which would it be?
JACOBS: Tate Modern.
Best meal you’ve had in London?
JACOBS: I recently had a great meal at Tamarind restaurant on Queen Street in Mayfair. It was all delicious.
What are your favourite London shops?
JACOBS: Dover Street Market, our Mount Street store, Turnbull & Asser for new shirts or a suit.