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KEEP YOUR COOL, COOL

Puma has unveiled PWRCOOL, a cooling technology, designed to keep your body at an optimal temperature to preserve energy. PWRCOOL is incorporated into a complete collection of thermo-regulated apparel and footwear. Apparel is complete with PWRCOOL cooling print on the inside that is activated by moisture so when you sweat, it cools you down.

The collection is designed with CoolCELL: highly-functional materials that wick moisture away from your skin while anatomically-placed air flow features offer superior temperature regulation to keep your body dry and dry during exercise.

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